I can’t help thinking that eventually Cisco and Microsoft will lock themselves in a room and come to an agreement that recognises their mutual benefit in developing joint UC solutions. The Cisco/Lync integration seen below is a great example of how two companies can create great services for end users. I appreciate this is using Tandberg equipment that was more than likely signed off for development before the Cisco acquisition.
Global organisations are crying out for the type of UC services demonstrated on the video but the negative marketing push that both Cisco and Microsoft are engaged in creates confusion within the IT departments of large organisations which typically prevents investment in new equipment and software and ultimately frustrates end users.
If MS and Cisco could come together and I do not mean in an anti competitive way but just merely stop the FUD flying back and forth and engage in some joint account planning within their client base I guarantee they collectively will sell plenty more hardware, software and services.
Soon they may have a common enemy which may bring them together…..Google are just around the corner when it comes to having a value proposition which they will be more than willing to push into large organisations.
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