Interesting day within the Windows world. Windows 8 builds, Phone 7 updates and a possible official Kinect SDK wraps up a busy day of unofficial news. Why are these three elements important? Because together they help form the picture of Microsoft’s next Enterprise (Wave 15) assault in 2012.
I have no data to back this next statement up but I suspect the Wave 14 releases (Windows 7, Office 2010, Sharepoint and Exchange 2010) have been a relative (I stress the word relative) sales disappointment to Microsoft. This could well be due to the general financial climate but I also believe the Wave 14 products did not quite form a collective whole. Each product was clearly an improvement over previous versions but CIOs need more reasons to invest. They have questions that Wave 14 can’t quite answer:
- How does my on premise and cloud investment dove tail together?
- How do I plan continuous improvement without the need for fork lift upgrades?
- Can I buy a solution that includes Desktop OS/Mobile/Cloud/Productivity Software and Service within a single consistent contract?
- How do I show innovation and immediate business impact?
- How does consumer IT and enterprise IT converge?
We’ll have to wait and see but Wave 15 could be the answer to many of these challenges and if it isn’t then Google and Apple will be more than happy to enter into Microsoft’s enterprise market. No wonder Steve Balmer says that Windows 8 is Microsoft’s biggest gamble.